Hobie® Eyewear Supports Lake Cleanup with Carl Jocumsen at Lake Chickamauga

Jocumsen led a successful lake cleanup at Lake Chickamauga, hosted at the Soddy

Daisy Park Bird Sanctuary. This impactful event, supported by Hobie® Eyewear,

brought together community members and environmental enthusiasts dedicated to

preserving the beauty and health of our beloved waterways.

A Day Dedicated to Clean Waterways

The cleanup event, held from 9 AM to Noon, saw a remarkable turnout of volunteers

who shared a common goal: to remove litter and debris from Lake Chickamauga and its

surrounding areas. Participants worked tirelessly to collect trash, ensuring the lake

remains a pristine habitat for wildlife and a treasured outdoor playground for all.

Carl Jocumsen, a passionate advocate for environmental conservation through his

organization, Fear My Heart, was at the forefront of this initiative. “The Fear My Heart

Lake Chickamauga Cleanup was a massive success! We had just over 70 people show

up through the rain and the storms to clean up the lake and we made a big difference.

We’re estimating that we pulled ten to fifteen thousand pounds of trash from the lake,”

said Jocumsen. “It was inspiring to see so many passionate people work together. We

can’t thank Hobie Eyewear and all our sponsors enough for supporting the day and

making it as fun as possible. The kids absolutely loved the duck hunt while helping

clean up the bank. It was a massive win for everyone involved!”

For a closer look at the event, check out Carl Jocumsen’s Instagram reel.

Hobie® Eyewear, known for its high-quality sunglasses designed for outdoor

enthusiasts, was proud to support this event as part of its ongoing commitment to

sustainability and environmental activism. The company provided essential resources

and promotional items to encourage participation and reward the volunteers’ hard work.

“We believe in giving back to the communities that support us,” said Dylan Coates,

Marketing Manager at Hobie® Eyewear. “Events like these are vital in protecting our

natural environments, and we’re honored to partner with Carl Jocumsen and Fear My

Heart to make a tangible difference.”

Rewards for Participation

As a thank you to those who joined the cleanup effort, Hobie® Eyewear offered several

exciting incentives:

● Free Hobie® Eyewear Reusable Cup & Discount Card as a token of appreciation

to all attendees.

● Top Trash Collectors: The top two individuals who collected the most trash were

awarded fully loaded Swag Bags filled with premium Hobie® Eyewear products.

● Hobie® Eyewear Duck Hunt: Adding a fun twist to the day, 20 little Hobie®

Eyewear ducks were hidden around Lake Chickamauga. Participants who found

a duck could exchange it for a free pair of Hobie® Eyewear Floating Sunglasses,

enhancing the event’s excitement and engagement.

For more insights, visit Hobie Eyewear’s Instagram reel.

Hobie® Eyewear is committed to delivering innovative eyewear solutions designed for

outdoor enthusiasts. With a strong focus on sustainability, Hobie® Eyewear

continuously strives to reduce its environmental footprint and contribute positively to the

communities it serves. Hobie® Eyewear and Carl Jocumsen invite everyone to join their

mission to protect and preserve our outdoor playgrounds. By participating in cleanups

and supporting sustainability initiatives, we can ensure that natural spaces like Lake

Chickamauga remain clean and vibrant for years to come.

“This is what Fear My Heart is all about. This is why we do it and these are the people

that we want showing up. People that show up when the conditions aren’t perfect and

it’s uncomfortable and raining, “Jocumsen explains. “It means the world to us, and we

can’t thank you enough!”

Carl Jocumsen, an esteemed professional angler, founded Fear My Heart to help

people overcome self-doubt and build confidence to reach their ultimate potential with

heart. Representing the underdogs, the unnoticed, those who never give up and can

overcome the odds. When raw talent isn’t an option, it comes down to HEART. If it’s

competing in your chosen sport, becoming the best version of yourself, or helping uplift

your fellow human beings, it’s going to take HEART. You Can’t Beat Heart! Carl has

used his Fear My Heart platform to promote environmental stewardship and

conservation efforts. Through various initiatives and partnerships, Fear My Heart aims

to protect natural habitats and inspire others to take action to preserve our planet.

For more information about Hobie® Eyewear, Carl Jocumsen, and future events, please

visit Hobie® Eyewear’s website and Fear My Heart’s page.

WWW.HOBIEEYEWEAR.COM