St. Croix Best Rods on Earth, Check this out!
BROWSE THE NEW WEBSITE Whether it’s freshwater multispecies rods, surf rods, combos, angler reviews, or
Fishing Tackle News
The Last Blast VIDEO
Photo courtesy of B.A.S.S. The Last Blast DAIWA set to showcase new and award-winning gear
Lively & Releasable EGO Fishing’s conservation-driven Tournament Weigh-In Bag is a leak-proof must-have
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New Anglers Get Hooked by Getting Families Fishing & Boating Initiative®
Industry New Anglers Get Hooked by Getting Families Fishing & Boating Initiative® July 14, 2025
Mad Scientist Tackle coats Ned Head Jig with brilliant UV coatings to achieve maximum radiance
Nuclear Ned Mad Scientist Tackle coats Ned Head Jig with brilliant UV coatings to achieve maximum
Playing the Short Game
Playing the Short Game Ever Green’s new JxJ Minnow threads the needle when it comes
Come Visit Our Laboratory
Come Visit Our Laboratory Experience the science of catching more fish in the Mad Scientist
CAD IS THIS SATURDAY! One Day Only! In-Person and Online, June 21 at St. Croix Customer Appreciation Day!
CAD IS THIS SATURDAY! One Day Only! In-Person and Online, June 21 at St. Croix
New for 2026: Longer St. Croix Mojo Musky Rods
Gear, The Lead New for 2026: Longer St. Croix Mojo Musky Rods June 10, 2025 By The
Subsurface Nemesis
Subsurface Nemesis Artisanship and advanced design combine to produce DAIWA’s latest masterpiece, the 2025 SALTIGA® Cuddler