|
|
|
Running Out the Clock |
|
TUO’s Nivor Jacket and Bib barricades your body so you can stay afield until the bitter, but triumphant end… |
|
|
|
Nivor [NI:VO:R] Noun – The apex of cold weather whitetail hunting gear. Built to be quiet, keep you warm, and block the wind, and when on stand, the Nivor jacket and bib will be your go to late season companion during blistering cold late season whitetail hunts. |
|
|
|
MUSKEGON, Mich. (November 19, 2024) – Western influence isn’t anything new. It’s why you see cowboy boots in a New York subway and cowboy hats in Michigan. There’s western influence in hunting, too. Mountain hiking and horseback riding western hunters are known for their lightweight and fitted but durable outerwear. It’s that environment, which inspired the birth of the TUO brand, too. And now, TUO has shared that western vibe with whitetail deer hunting. Welcome the Whitetail Nivor Jacket and Bib. |
|
|
|
“We knew whitetail would eventually be part of the product mix,” said TUO Marketing Director, Steve Allie. “TUO already had a killer western lineup, and Nivor is our first official move into whitetail hunting.” Additionally, TUO wanted something specific to late season hunting that still maintained a western DNA. “Key considerations were having an exceptional warmth to weight ratio,” continued Allie. “No bulk. Less physical weight. Something without any restriction of movement while maintaining fit and form. Nivor hits all those marks.” Nivor underwent exhaustive field testing as well, TUO collecting extensive feedback from staff and professional hunters. “With that input, we were able to strip away any bulk where insulation wasn’t needed, which led to zone insulation,” explained Allie. “Incorporating higher loft fabrics and our AeroGuard™ windproof membrane were also part of the product evolution.” |
|
|
The high-performance Nivor Jacket and Bib merges the best features of TUO’s western apparel with a focus on functionality when the temps drop later in the season. At the epicenter is Paralite™ synthetic insulation, strategically zoned with more in the core and less in the extremities and lower torso to reduce bulk. This thoughtful design enhances mobility, making it easier to draw your bow while keeping your core warm where it matters most. Paralite is a lightweight and breathable insulation that provides a higher fill power than similar weight polyester insulations, providing a lighter, warmer garment with less filling. |
|
|
Hidden within the Nivor Jacket and Bib’s silent 2-layer design is our AeroGuard™ windproof membrane, which provides exceptional heat retention and blocks cold winds while insulation and fabric package work in tandem, effectively muffling noise to ensure stealthy movement in the field. “It’s super quiet for those pin drop mornings in the whitetail woods,” said Allie. In keeping with the perfect placement of insulation, the fabric package follows suit with an ultra-quiet microberber fleece outer with a warm sherpa fleece lining for incredible warmth. To achieve great mobility the Nivor Jacket and Bib utilize a brushed tricot shell and nano-grid fleece lining for lighter-weight warmth while making it easier to draw back your bow and move in the field. |
|
|
Additionally, the Nivor Jacket and Bib are treated with Polygiene® StayFresh™ and OdorCrunch™ for superior odor management and features a durable water-repellent (DWR) finish to shed light moisture and keep you dry. With optimal insulation, windproof protection, and essential whitetail hunting features, the Nivor Jacket ensures you stay warm, comfortable, and in the stand longer during those frigid late-season hunts. Polygiene StayFresh™ helps reduce odor from bacteria and OdorCrunch™ captures and inhibits odors allowing you to wear more and wash less. |
|
|
Specific to the Bibs, thoughtfully zoned insulation with dual-weight layers to minimize bulk in key areas like the extremities and upper torso, where your jacket overlaps the bibs. This design ensures enhanced mobility, making it easier to layer, sit, and move efficiently between locations. Moreover, generous hip-high leg zips allow for easy temperature regulation and make putting on and taking off the bibs effortless. |
|
|
Nivor Jacket FEATURES:
MSRP $299.99 |
|
|
Nivor Bibs FEATURES:
MSRP $299.99 |
|
|
|
|
ABOUT NEXUS OUTDOORS Nexus Outdoors, headquartered in Muskegon, MI, USA, is a leading worldwide designer, marketer and distributor of performance, hunting and casual odor-controlling apparel, footwear and equipment under the ScentLok Technologies®, OZ®, Blocker Outdoors®, TUO®, Hardcore Waterfowl, Whitewater, and Tree Spider® brands. It also owns American Range Systems, manufacturer and distributor of the world’s strongest and safest bullet traps. Nexus Outdoors is the only company with access to all scent-controlling technologies, including their patented Carbon Alloy™ and Cold Fusion Catalyst™ technologies, which provide superior success in the field. ScentLok and Blocker Outdoors are pioneers in the hunting industry, which many credit with creating a market focused on superior scent control to get closer to big game. |