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Playing the Short Game |
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Ever Green’s new JxJ Minnow threads the needle when it comes to pinpointing particularly persnickety predators |
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FOOTHILL RANCH, CA (July 3, 2025) – Golf has a short game. It’s those surgical swings that comprise the final 50-yards between you and the cup, managed by specialized short range clubs to chip, pitch, maybe flop, and ultimately, putt. Fishing has a short game, too. Popular techniques include flipping, punching, pitching, rolling, and skipping – each requiring marksman accuracy to hit the intended target. Also necessary are dedicated rods and reels, as well as lures geared for a particular species and its habitation, i.e. a dock or slop. Ever Green has a new bait that’s sure to improve your finesse-fishing short game – the new JxJ Minnow. At under 3-inches, the dynamic bait hits heavier than its weight class and stirs souls in tight confines. “The new JxJ Minnow works wonders in tight cover,” said DAIWA Field Marketing Manager, Chris Martin. The pintsized lure is ideal for pitching into nooks and crannies. “Bass anglers will love it for making short and precise casts under tree canopies, at cypress feet, under docks, in pad pockets, and anywhere a small minnow bait needs to be delivered with exceptional accuracy. The JxJ Minnow is like a sniper’s bullet.” |
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JxJ Minnow (CL BLACK BONE) |
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The jointed hardbait isn’t easily classified, either, given its multifaceted game. “The JxJ’s open classification is a bonus,” explained Martin. “It agitates on the surface like a topwater but also pushes water like a wakebait.” Unlike the average micro jerkbait, the JxJ Minnow sports a wakebait-style bill, which moves an arc of water on a straight retrieve, while its jointed rearend slithers like a snake. Move the bait with some authority, and it goes modestly subsurface while the swimming motion intensifies. The JxJ Minnow’s swimming action is novel as well. “The jointing is off center by design,” explained Martin. “Having more body on the front keeps it stable and tracking straight with a tight wobble, while the lighter backend and its feathered tail kick like hell, even on a slow retrieve. The combined action is awesome.” This beautiful balance is further fortified with precision placed tungsten weights. The JxJ Minnow’s architecture is significant as well. A durable and chip-resistant paintjob stays intact over its textured, scaled body. The wakebait-style bill is equally robust, as is the jointing apparatus between the front and rear sections. The bait is finished with an aggressive #8 hook on the belly and feathered #10 on its rear. Proven on Japanese waters, Martin closed by saying the JxJ Minnow is an excellent choice for bait finesse (BFS) tactics, as well as fishing with light spinning gear spooled with 6 to 8lb DAIWA Samurai fluorocarbon line. |
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STEALTH ICE FISH |
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SECRET WAKASAGI |
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GHOST SHAD |
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MATTE BLUEBACK SHAD |
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GHOST AYU |
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PINK |
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JxJ Minnow FEATURES:
MSRP $21.99 |
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For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: CSR@Daiwa.com. The URL for Daiwa’s web site is daiwa.us |
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About Daiwa Corporation Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.us |