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MUSKEGON, Mich. (January 4, 2022) – It’s been 30 years since ScentLok pioneered the scent-control hunting apparel category, giving bowhunters the proven-deadly ScentLok Advantage that results in more opportunities by helping them get closer to big game. Meanwhile, the 42-year-old companion brand, Blocker Outdoors, continues to expand the vast and highly effective hardworking apparel options that help all hunters to earn success anywhere, and on any hunt. These are the big stories coming out of Nexus Outdoors for the 2022 installment of the Archery Trade Association (ATA) Show, kicking off this Friday in Louisville. |
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ScentLok is celebrating its 30th anniversary with hunters via an expansion of its BE:1/Bowhunter Elite Series, an elevated suite of premium gear, purpose-engineered to serve as an apparel toolkit for the serious archery hunter. New product introductions to be unveiled at ATA include the early-season BE:1 Phantom Pullover and Pant, the late-season BE:1 Reactor Jacket, the BE:1 Voyage Bib, the BE:1 Grinder Treestand Pack, and the fully waterproof and windproof Morphic V2 Jacket and Pant. All-new OZ ozone storage products will also be on display. |
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Blocker Outdoors, makers of premium Scent Blocker and versatile Shield Series apparel, will debut an all-new line of hard-core Predator Quest predator-hunting apparel developed in cooperation with coyote-calling champion and hunting advocate, Les Johnson. In addition to the expansive rollout of new-for-2022 products from ScentLok and Blocker in Booth #2443, Nexus Outdoors will also be celebrating the 30th Anniversary of the ScentLok brand with a special reception party from 5:00 to 8:00PM on Saturday, January 8. Refreshments and live music from HeadHunters TV star, Nashville recording artist, and all-around good guy, Nate Hosie, will be provided. All guests must have a valid ID and ATA registration badge to enter. |
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Note to Media We’d love to give you a personalized tour of everything new in the Nexus Outdoors Booth for 2022. Please click here and provide us with a date and time that works for you to stop by booth #2443 in Louisville. We’ll respond quickly with a confirmation or a suggested alternate time. |
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ABOUT NEXUS OUTDOORS Nexus Outdoors, headquartered in Muskegon, MI, USA, is a leading worldwide designer, marketer and distributor of performance, hunting and casual odor-controlling apparel, footwear and equipment under the ScentLok Technologies®, OZ®, Blocker Outdoors®, Whitewater, Hard Core® Waterfowl Hunting Apparel and Tree Spider® brands. It also owns American Range Systems, manufacturer and distributor of the world’s strongest and safest bullet traps. Nexus Outdoors is the only company with access to all scent-controlling technologies, including their patented Carbon Alloy™ and Cold Fusion Catalyst™ technologies, which provide superior success in the field. ScentLok and Blocker Outdoors are pioneers in the hunting industry, which many credit with creating a market focused on superior scent control to get closer to big game. |