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Bugging Bass |
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Ever Green’s new GEZZY works wonders on pressured fish and as a quick snack for everything else. |
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FOOTHILL RANCH, CA (March 21, 2025) – “All fish have eaten insects at some point in their life,” said DAIWA Field Marketing Manager, Chris Martin. “Buggy shapes are familiar and hard to pass up on.” In this spirit, Ever Green, partnered with DAIWA, brings the amazing GEZZY to the North American market. Its leggy invertebrate profile is critter-ish as it gets. But in truth, there are plenty of buggy-looking baits available. So, what sets Ever Green’s GEZZY apart? We’re more than happy to explain… |
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GEZZY (Secret Smoke) |
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“Just shy of two-inches long, the GEZZY is a versatile and effective bait for bass that are already heavily pressured by fishing or just looking for an easy meal,” said Martin. “But it’s the actual devil in the details that makes the GEZZY so distinctive.” First and foremost, the GEZZY is uniquely heavy for its size, which instills a slow sink rate rigged weightless with only a wide-gap hook. Its durable salted body is responsible for this heft, which also promotes surprisingly long casts for such a small bait. How the GEZZY falls through the water is equally remarkable. “The GEZZY is balanced and sinks perfectly horizontal,” said Martin. “It doesn’t glide or tumble but drops with its back up and belly down…always. Additionally, the appendages quiver and vibrate on the fall, which also slows the fall. It’s amazing to see in the water. And we already know bass love it.” Stealth is part of the equation, too. “Sometimes, just the mere plop of a bait hitting the surface will spook fish,” said Martin. “Not so with the GEZZY. It lands softly with just a little ping, exactly like an insect landing on the water.” |
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Pressured fish will also pay notice. “We fish a lot of public waters where bass have seen about everything,” said Martin. “They turn tail on crankbaits, even snubbing subtler offerings like a worm on a wacky rig. The GEZZY, however, gets them to open up. Too natural and tempting to pass on.” How about on a Ned rig? “Early feedback we received during testing was that the GEZZY was fantastic on a Ned jig,” said Martin. Falls right in line with the juvenile crawfish and dragonfly nymphs bass feast on. Any alternative uses? Inshore saltwater species gorge on shrimp, and in some tidal waters, even insect larvae, making the GEZZY a stealthy bait for speckled trout, redfish, and snook. It’s fair to surmise that mega crappies and even bream will take a shot at a GEZZY, too. Like Martin said at the beginning, “All fish have eaten insects at some point in their life.” That’s enough argument to slip a pack or two of GEZZY’s in your tackle bag this season. |
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TINY CRAWDAD |
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GREEN PUMPKIN |
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WILD CRAW |
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LIVE SHRIMP |
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GRASSHOPPER |
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GEZZY FEATURES:
SIZE: 1.8” COLORS: Green Pumpkin, Tiny Crawdad, Live Shrimp, Secret Smoke, Wild Craw, and Grasshopper MSRP $12.99 (6 pack) |
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For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: [email protected]. The URL for Daiwa’s web site is daiwa.us |
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About Daiwa Corporation Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.us |